Suntory has been making vodka since 1956, and Haku represents Suntory's philosophy of craftsmanship, meticulous attention to detail, and commitment to quality.

It is made with 100% white Japanese rice.

It has 3 distinct steps in the distillation process:

First, the Japanese rice is fermented and distilled to create a rice spirit in Kagoshima, Japan.

The rice spirit is then distilled a second time through 2 different processes to create a uniquely flavored liquid.

Finally, the liquid is blended and then filtered through bamboo charcoal in Osaka, Japan.

The flavor profile of the resulting liquid is clean, smooth, and smooth with a sweet rice flavor.